XHOLO’s New Breakthrough! China’s First AI Cultural Tourism 4.0 Live-Action Project Goes Live

As the first AI Cultural Tourism 4.0 project in China to achieve sustainable live-action operations, XHOLO’s Star Spirit Continent—built on its proprietary Media-free Holography technology—breaks away from the single-visit check‑in model of traditional digital tourism. It has established a long‑term play ecosystem that integrates online and offline interactions, delivering a replicable and continuously upgradable new development paradigm for the digital cultural tourism industry.

Immersive tourism is booming everywhere today, yet it cannot escape the shallow homogeneity of fierce competition. Many venues pile up large screens and VR devices, mostly offering fragmented content—visitors check in once and never return; moreover, online and offline operations are disconnected, so the experience ends the moment visitors leave. Everyone is creating “short‑term eye‑catching” digital exhibits, but few projects truly balance entertainment value, spatial aesthetics, and long‑term commercial viability.

By using Media-free Holography to naturally blend a parallel fantasy world with the physical park environment, XHOLO’s deployment at Changying Fantasy Park in Hainan quickly attracted crowds with its striking visuals, strong interactivity, and enduring playability, leading to booming sales and an overwhelming number of rave reviews from visitors.

Unlike single‑purpose cultural tourism experiences, XHOLO delivers a complete long‑term operational solution for the industry. Technologically, it achieves lightweight deployment with minimal renovation while preserving the site’s original aesthetics. In content, it is built on a unified original worldview, adaptable to local cultures for customized storytelling, effectively avoiding the “one‑size‑fits‑all” museum syndrome. Operationally, it integrates user data across all channels, builds up private traffic, extends the user lifecycle, and tackles the industry’s persistent challenges of over‑reliance on single revenue streams and imbalanced seasonal visitor flows.

Changying Fantasy Park in Hainan is now fully operational, and the Time and Space Journey Science Museum in Changchun is about to launch! Looking ahead, XHOLO will continue to deepen its Media-free Holography technology and work with partners to co‑create a warm, sustainable new ecosystem for cultural tourism.